About Us

TriUnity Sales Dynamics is a sales and marketing consultancy and services provider headquartered in Canada’s capital, Ottawa. The city's vibrant technology, telecommunications, photonics, services and entrepreneurial communities provide a unique backdrop for TriUnity Sales Dynamics to operate from.

TriUnity can support your organization’s sales and marketing initiatives, irrespective of project scope or size. The team has a wide breadth of experience in all sales and marketing domains as well as extensive experience assisting small-medium enterprises develop the people, processes and systems required to drive revenue growth and client loyalty – a challenge in this day and age resulting from the customer being in the driver’s seat.

Clients generally engage TriUnity early on in a project’s lifecycle to insure end-to-end accountability. TriUnity services support initiatives from strategy / return on investment analysis through design, development, implementation, enhancement and operational phases.

We work closely with each and every client to insure alignment on project objectives, with continuous focus on expected outcomes (as measured against benchmarks like sales leads, sales, profit, revenue and customer loyalty).

TriUnity works with a select group of associates, service providers and subject matter experts to insure that every project accesses the best resource available to work on the project.

Philosophy

The name TriUnity Sales Dynamics was chosen to reflect our view that every successful business implementation, whether that be the implementation of a new customer relationship management system (CRM) or development of an innovative new product integrates three foundational elements: people, process and support systems. Hence our reason for choosing the name TriUnity; “Tri” for three elements, and “Unity” to represent the integration of the elements.

Our observation, after participating in dozens of projects here in North America and around the world, is that if every project addresses these three elements, it will encompass the solid foundation on which to build towards success.